Welcome to IQOS website!
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This website is intended only for users of nicotine or tobacco products who are over 21.

We Care

This website contains information about our smoke-free products and we need your age to make sure that you are an adult in Israel who would otherwise continue to smoke or use nicotine products. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk free. They contain nicotine, which is addictive. Only for use by adults (21+). Please visit the Important Information page of this website for further risk information.

Be a friend*,
it’s worth it!

Join our ‘Member Get Member’ referral program, share the benefits of IQOS over smoking cigarettes with your friends*, and both of you will receive a discount for TEREA purchase on our website.

You will

30 ILS for TEREA purchase on our website

Your friend*
will receive

30 ILS for TEREA purchase on our website

In 3 simple steps

  • Telegram Icon

    Share your referral code with friends* who asked for it

  • Cart Icon

    Your friends use the referral code and receive a discount for purchasing TEREA on the website**

  • Last Icon

    You also get a discount for purchasing TEREA on the website

*An adult (21+) smoker who requested to receive information | for use on the website and at IQOS store - *2373 | program conditions apply ** Subject to consent to receive information and promotional material after purchasing an IQOS kit

How does it work?

Section of the VEEV device

“I’ve told all my friends and everyone I know about my IQOS. Many have switched already and didn’t go back to smoking cigarettes.”

Switched to IQOS in 2019

The quote is from a real adult consumer who was rewarded for their participation in the campaign.