TEREA is a line of innovative heated tobacco sticks, also known as TEREA SMARTCORE STICKS. TEREA sticks are designed to be only used with IQOS ILUMA devices.

TEREA sticks and IQOS ILUMA act as one system, ensuring the right heating temperature to deliver a nicotine-containing aerosol that provides an easier draw compared to previous IQOS generations*, taste and experience consistency from stick to stick, and less lingering smell than cigarettes**. Unlike cigarettes, TEREA sticks and IQOS ILUMA do not burn tobacco and therefore produce no smoke.

TEREA sticks offer tobacco satisfaction with a wide range of flavors from tobacco classics to aromatic alternatives. Learn more about TEREA sticks and what they contain. Discover TEREA page

TEREA offers a wide variety of flavours from rich to balanced, refined or aromatic tobacco tastes crafted with unique blends of ingredients. TEREA Purple and TEREA Turquoise menthol flavours offer a refreshing experience, whilst TEREA Yellow and TEREA Amber tobacco sticks provide a more classic tobacco experience with various aroma notes. TEREA Sun Pearl combines tobacco flavor with menthol aromatic experince when capsule is broken.

Buy your preferred TEREA flavors online today or learn more about TEREA flavors.

One pack of TEREA for IQOS ILUMA contains 20 SMARTCORE STICKS. If you buy TEREA sticks in a bundle, you will get 10 individual packs with a total of 200 SMARTCORE STICKS.

An experience with TEREA using an IQOS ILUMA i device lasts up to 6 mins or 14 puffs, whichever comes first. Thanks to FlexPuff feature, the experience can be extended by 4 puffs, providing a longer experience duration still within up to 6 min*. With IQOS ILUMA i PRIME & IQOS ILUMA i devices you will enjoy consistent experience with up to 3 consecutive uses of TEREA sticks on a single charge (only available in Performance Mode when pause is not activated). With IQOS ILUMA i ONE devices you will enjoy consistent experience with up to 20 consecutive uses of TEREA sticks on a single charge.

It’s important to note that the way you puff will impact how long the TEREA stick lasts. And the number of uses may decrease with the age of the device.

*FlexPuff is designed to work with tobacco sticks. Activation and number of puffs depend on individual usage patterns, thus extra puffs might not apply to all, adult consumers and/or experiences. FlexPuff does not activate when pause is used.

When you buy TEREA online, the price of a single carton is 34 NIS, whilst a 10-pack TEREA carton will cost 330 NIS.

In stores, TEREA price point for one pack may vary depending on where it is purchased.

In Israel, you can buy TEREA online and in various point of sales.
Wondering ‘where to buy TEREA near me’? Use our store locator tool to find your nearest options today. Click here!

TEREA sticks with an IQOS ILUMA device deliver a nicotine-containing aerosol that leaves less lingering smell than cigarettes. By heating the tobacco instead of burning it, the device provides a real tobacco taste without ash and smoke.

Each of the IQOS TEREA flavours offer its own aroma notes based on a unique mix of ingredients in each tobacco blend.

* 90% agreement amongst 674 adult consumers in Japan and Italy, 2020 – 2021.

TEREA sticks are designed to be used with IQOS induction heating devices - IQOS ILUMA, IQOS ILUMA PRIME or IQOS ILUMA ONE or IQOS ILUMA i, IQOS ILUMA i PRIME and IQOS ILUMA i ONE .

Do not use TEREA tobacco sticks with IQOS ORIGINALS or IQOS ORIGINALS ONE devices as it may cause damage to your device.

Looking for an upgrade? Discover the full IQOS ILUMA i range today!

Use our Flavor Guide — a short digital tool that instantly returns a recommendation with the two flavors that are the best fit for you. To use the Flavor Guide, click here.
The information reflects the current market landscape, based on LAS preferences gathered through a survey conducted among 600 IQOS purchasers from the past three years. Still unsure which flavor to choose? Try our MIX Bundle, which allows you to pick 2 flavors in the same bundle. Buy now