How do you choose the TEREA flavor that’s right for you?
For adult smokers considering a transition to a tobacco‑heating alternative, choosing the right TEREA tobacco‑heating unit flavor is one of the most important steps toward a satisfying experience. The TEREA flavor range is diverse and rich, offering a variety of profiles — from aromatic to refreshing, from balanced to more intense. To help you find the flavor that best suits your personal preference, we created the Flavor Guide - a fast, intuitive, and easy‑to‑use digital tool.
The Flavor Guide is built around a single, simple input: you indicate what you smoke today, and the tool uses up‑to‑date user market data to provide two precise flavor recommendations from the TEREA range. Instead of a complex questionnaire or multiple‑choice questions, the process is streamlined to one clear answer - delivering a match within seconds, based on preferred flavor profiles of adult smokers similar to you.
The data behind the Flavor Guide was collected through a large‑scale survey conducted among 600 IQOS purchasers over the past three years. This allows each recommendation to be grounded in real usage patterns and reflects the most common preferences among the adult audience in Israel.
Beyond convenience, the Flavor Advisor also delivers value to adult smokers who have recently switched to IQOS. For those who are not yet familiar with the full range of available flavors, the tool simplifies the decision‑making process and provides an ideal starting point. Instead of guessing or choosing at random, you receive a focused recommendation that takes into account what you typically prefer.
Still, it’s natural to hesitate between a couple of flavors - especially if you enjoy variety or are still shaping your personal preference. That’s exactly why we offer our unique MIX bundle, which allows you to choose two different flavors in one single pack. It’s a perfect solution for anyone who wants to try multiple options without committing upfront, or for those who prefer everyday variety.
The TEREA Flavor Advisor is one of the simplest and most effective tools for adult smokers seeking a more personalized experience. It’s fast, data‑driven, easy to use, and provides confidence through accurate matching. Combined with the flexibility of the MIX pack, finding the TEREA flavor that’s right for you has never been easier.