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Developed for Smokers, IQOS is an Alternative to Smoking

Developed for Smokers, IQOS is an Alternative to Smoking

Simple to use, ready at a touch
To use IQOS, simply insert a specially designed tobacco stick (HEETS) into the IQOS holder and press the button to heat the tobacco. When the experience is over (14 puffs or 6 minutes, whichever comes first), your IQOS will shut off automatically.
Place the IQOS holder into the pocket charger again to charge the holder for your next experience.

Slim and stylish design, winner of the year Good Design 2017
Weighing approximately 120 g, IQOS is so light you can take it anywhere.

Convenient pocket charger and battery indicator
The pocket charger charges the IQOS holder and also stores the holder when it’s not in use. Indicator lights on the pocket charger ensure you always know when your IQOS holder is charged and how much battery remains in the pocket charger. One light indicates 25% battery power remaining, two lights 50% battery power remaining, and so on.
There’s no need to charge the pocket charger to full power to use the IQOS holder. Once the pocket charger is fully charged, you can use it 20 times – the same number of times as sticks in a pack of HEETS.
To find about more about the technology behind IQOS, visit our IQOS technology page.
We Care, This website is managed by Philip Morris LTD and is reserved for smokers over 18 years old residing in Israel.
This site contains information and allow purchasing of IQOS products and HEETS, heat sticks for heating tobacco.
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The product is intended for smokers over 18 years of age